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You’re a growing business in Australia, and you’ve decided that you want to have a dedicated email address for yourself and your other employees. Let’s say you own a business called XYZ Construction. Having a dedicated email address would look something like “yourname@XYZConstruction.com” instead of simply firstname.lastname@example.org. How is this accomplished? It’s simple- by owning or operating a dedicated email server.
What is a Dedicated Email Server?
A dedicated email server stores all of the data associated with your business’s email accounts on a physical computer that can be housed either on or off-site. Whenever someone from your company accesses their email account, they are contacting that computer to retrieve the information stored on it. Email services like Gmail, Yahoo, or- more traditionally- AOL are all operated on dedicated email servers. For you to have your own @XYZConstction.com account, you have to be operating one of these servers.
Owning vs. Renting an Email Hosting Server
You have two options when it comes to business email hosting. You can either buy a server and maintain it yourself, or you can pay a company that specialises in hosting to do it for you. The latter is almost always the better solution for a few simple reasons. First of all, servers require maintenance. If you don’t know how to properly maintain your server, you could be wasting a lot of time and money if it goes down. Servers also take up space and energy, which a hosting company has plenty of- and you probably don’t (the bigger your business, the truer this becomes). When you rent server space, you are paying the hosting company to do all of this for you, saving you from all of the hassle associated with running a server.
Why do You Need a Dedicated Email Server?
After learning all of this information, you may be wondering why you wanted a dedicated email address in the first place. The answer is simple- a dedicated email is much more professional than a general one, and instantly shows your customers that you are running a legitimate and experienced business that's taken care to cross all the T's and dot all the I's. Imagine pitching your product or service and then handing over a business card with a generic email address- your pitch would instantly lose credibility.
Let Apex Hosting Handle Your Email Hosting in Australia
If you’re a company in Australia that wants to use dedicated email addresses and doesn’t know how to get started, Apex Hosting can definitely help you. Our business began in 1999 when our founder became fed up with the inferior hosting services offered by other companies at the time. Ever since then, we've been focused on providing the highest quality services at the best prices for all of our clients. Some of our patrons have been with us for five to ten years, which is a testament to our superior service. Give us a call or stop by our website today to get started.